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[Josh Kaufman] The Personal MBA Master the Art of epub

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 							Publisher: Portfolio Trade; Reprint edition (August 28, 2012)
  Language: English
  ISBN-10:
9781591845577
  ISBN-13: 978-1591845577
  ASIN: 1591845572
  
  
  
  Getting an MBA is an expensive choice-one almost impossible to justify regardless of the state of
the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more
about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get
better results (and save hundreds of thousands of dollars) by skipping business school altogether. 
  
  Josh
Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of
thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the
essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more,
in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental
models that can be applied to real-world challenges. 
  
  The Personal MBA explains concepts such as: 
 
The Iron Law of the Market: Why every business is limited by the size and quality of the market it attempts to serve-and
how to find large, hungry markets. 
  The 12 Forms of Value: Products and services are only two of the twelve ways
you can create value for your customers. 
  The Pricing Uncertainty Principle: All prices are malleable. Raising
your prices is the best way to dramatically increase profitability - if you know how to support the price you're asking.

  4 Methods to Increase Revenue: There are only four ways a business can bring in more money. Do you know what
they are? 
  True leaders aren't made by business schools - they make themselves, seeking out the knowledge,
skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business
professionals a lifetime of trial and error toReview
  "A masterpiece. This is the 'START HERE' book I recommend to
everyone interested in business. An amazing overview of everything you need to know. Covers all of the basics, minus
buzz-words and fluff. One of the most inspiring things I've read in years." 
  - Derek Sivers, founder of
CDbaby.com and sivers.org
  
  
  "No matter what they tell you, an MBA is not essential. If you combine
reading this book with actually trying stuff, you'll be far ahead in the business game."
  - Kevin Kelly, founding
executive editor of Wired and author of What Technology Wants
  
  "File this book under NO EXCUSES. After
you've read it, you won't be open to people telling you that you're not smart enough, not insightful enough, or not
learned enough to do work that matters. Josh takes you on a worthwhile tour of the key ideas in business."
  - Seth
Godin, author of Linchpin
  
  "I've run across few people who conceptually 'grok' how to get things done
better than Josh Kaufman."
  - David Allen, author of Getting Things Done
  
  "A creative, breakthrough
approach to business education. I have an MBA from a top business school, and this book helped me understand business in
a whole new way."
  - Ali Safavi, executive director of international sales and distribution, The Walt Disney
Company
  About the Author
  Josh Kaufman is the author of The Personal MBA: Master the Art of Business, an
international bestseller with translations in 12 languages. Josh specializes in teaching professionals in all industries
and disciplines how to master practical business knowledge and skills. Josh's unique, multidisciplinary approach to
business mastery has helped millions of readers around the world learn essential business concepts on their own terms.
PersonalMBA.com hosts over 50,000 readers every month, and has been visited over 2 million times by readers all over the
world since its founding in 2005. Josh's work has directly saved prospective business students millions of dollars in
unnecessary tuition, fees, and interest by providing an effective, affordable, and debt-free method of learning
fundamental business principles.
  
  
  
  
  
  
   master.
  
 
Biography
  Josh Kaufman is the author of the #1 international bestseller "The Personal MBA: Master the Art of
Business," as well as the upcoming book "The First 20 Hours: How to Learn Anything... Fast!" Josh specializes in
teaching professionals in all industries and disciplines how to master practical business knowledge and skills.
 

  Josh's unique, multidisciplinary approach to business mastery has helped millions of readers around the world
learn essential business concepts on their own terms. Josh's work has been featured in The New York Times, The Wall
Street Journal, Fortune, Time, BusinessWeek, Fast Company, and HarvardBusiness.org. The widely-acclaimed Personal MBA
manifesto and recommended reading list has been downloaded over 1.28 million times from ChangeThis.com.
  
 
PersonalMBA.com hosts over 50,000 readers every month, and has been visited by over 2 million readers since its founding
in 2005. Josh's work has directly saved prospective business students millions of dollars in unnecessary tuition, fees,
and interest by providing an effective, affordable, and debt-free method of learning fundamental business principles.
  
  Josh's current projects involve ongoing research in the fields of business, education, and skill
acquisition.
  
  
   						

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